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Enter

Curated Design.

Unlimited  Potential.

Subscribe, pause, or cancel on your own creative rhythm.
Design clarity
starts here
About

Soft Logic is a subscription-based design studio founded by Kayla to deliver high-quality, handcrafted creative support.

She works directly with each client—no outsourcing, no junior designers, no unnecessary layers. Just thoughtful, strategic design for a select few each month.

Built for creatives and founders who crave consistency, clarity, and a design partner who’s in it with them for the long run.

A close up view of a white wallAbstract curves and light create a captivating composition.Title: The Sea near Katwijk Publisher: Rijksmuseum Date: 1887 Providing institution: Rijksmuseum Aggregator: Rijksmuseum Providing Country: Netherlands Public Domain The Sea near Katwijk - 1887 - Rijksmuseum, Netherlands - Public Domain.Workflow diagram, product brief, and user goals are shown.
A close up view of a white wallAbstract curves and light create a captivating composition.Title: The Sea near Katwijk Publisher: Rijksmuseum Date: 1887 Providing institution: Rijksmuseum Aggregator: Rijksmuseum Providing Country: Netherlands Public Domain The Sea near Katwijk - 1887 - Rijksmuseum, Netherlands - Public Domain.Workflow diagram, product brief, and user goals are shown.

Recent Work

We’re talking “how did I live without this?” good.
See Recent Work
See Recent Work
Brand Strategy
Creative Direction
Logo design
Web design
Webflow development
Color Palette Curation
Brand Typography
Custom Icons
Custom Brand Assets
Brand Decks
And more
Branding, websites, logos and more
All the things you need under one creative roof.

Intentional. Intuitive. In sync with your rhythm.

Each project is crafted by hand, with the care of an artist and the flow of a well-built system. Here’s how the process unfolds:

Subscribe
Join The Club.

Choose your monthly membership to unlock dedicated, high-touch design support. You’ll receive your own private Trello board and a welcome walkthrough to get started right away.

Request
Send in your ideas.

Add a design task to your queue—one at a time. Whether it’s a fresh logo, a landing page, or a full brand system, submit your vision in whatever format works best for you: Google Docs, Loom, sketches, or screenshots.

Rest
You unplug. I design.

Once your request is in, I get to work—blending strategy, story, and design into something custom-crafted just for you. You can sit back and focus elsewhere, knowing your brand is in expert hands.

Review
Refined results—fast.

In an average of 48 hours, your design is delivered, ready for feedback and iteration. You can revise, approve, or add the next request to keep the flow going.

Membership Benefits - Membership Benefits - Membership Benefits - Membership Benefits -
Membership Benefits - Membership Benefits - Membership Benefits - Membership Benefits -

Trello Dashboard

Easily manage your design queue and stay organized with a shared Trello board.

Predictable Monthly Rate

One flat monthly fee for steady support—no surprises.

Fast, Focused Delivery

Most requests are turned around within 48 hours on average.

Dedicated Designer

Work 1:1 with Kayla from start to finish for a truly personal experience.

Built-in Flexibility

Pause or adjust your subscription anytime. It’s design on your terms.

Join
Soft Logic

Clarity Audit
$795
/one-time
Included
Your strategic first step:
Competitor Analysis
Competition Map
First Impressions Review
Vision Audit
Strategic recommendations
Visual Guide and Loom walkthrough
*can be credited toward your 1st month in the club*
Join Now
Join Now
Atelier Club
$2,795
/month
Included
Everything in the Clarity Audit +
Private Trello board
One active request at a time
Branding, web design, and visual assets
Webflow development
Strategic recommendations
Brand strategy & creative direction
*pause or cancel anytime*
Join Now
Join Now

FAQs

Everything you need to know about how Soft Logic works—because thoughtful design starts with transparency. Still curious? Reach out anytime at hello@houseofsoftlogic.com

Book a Call
Book a Call
What’s the Pre-Sale Offer?

The Pre-Sale gives you early access to Soft Logic at a reduced rate of $2,795 locked-in lifetime pricing. Available to just three clients this is a limited time founding rate as I refine this process with a few dream clients.

This one-time offer is a way to reward early trust and give a small group of creative partners first access as we open our doors. Once the three seats are filled, all new members will join at the regular monthly rate.

What’s the Clarity Audit, and how do I schedule one?

The Clarity Audit is a one-time, 1/2 day, design strategy intensive that gives you thoughtful, expert insight before committing to anything long-term. It’s perfect if you’re feeling stuck, in transition, or just want a clear-eyed perspective on your brand or site.

After you sign up, you’ll receive an email with a link to complete your brand questionnaire. Once that’s in, I’ll review everything and deliver your custom audit with a walkthrough and with clear, actionable next steps.

To book one, click here or email hello@houseofsoftlogic.com.

How fast will I receive my designs?

On average, most requests are completed in 48 hours or less. More complex designs may take longer, but you’ll always be kept in the loop on timing.

How do I request a design?

You’ll be given your own private Trello board. You can add tasks one at a time—along with briefs, screenshots, links, Looms, sketches, or anything else that helps me understand your vision. If it can be shared, it can be designed.

Who will I be working with?

Soft Logic is run by me, Kayla. Every project is designed, refined, and delivered by me. You're getting one-on-one, thoughtful creative support from start to finish.

Do you offer refunds?

Due to the custom, high-touch nature of the work, I don’t offer refunds. If you have questions before joining, feel free to reach out—I'm happy to help you make the right decision.

Can I pause my membership?

Yes. If you need a break or don’t have active design needs, you can pause your membership and return when you’re ready. Your remaining days will be saved.

How do you handle time off?

I take Fridays off and one reset week per month to preserve creative quality. These breaks are built into the Soft Logic rhythm—and while pricing remains consistent, you’ll always be notified in advance of any scheduled time off.

What types of work don’t you take on?

I don’t use Canva for my design work, offer social media content, 3D modeling, full-scale animation or motion graphics, long-form print design (like books or magazines), or complex packaging. Light logo animation is fine. If you're unsure, just ask—I’ll always clarify.